guerrilla marketing.

Monday 9 May 2011

Ideas

  • Instagram pictures - take a picture of a place, or detail of a place. Print the image off and go back to the place and leave it there, with a tagline of Us As One, or a website.
  • Print or laser cut Us As One design onto parcel tags and tie to trees, lamp posts, benches, etc and leave in public places.
  • Large typographical pieces using the letters of Us As One, placed as an installation in a public place. Explore different types of materials.
  • A1 - A0 posters, placed strategically around the city - Look into InDesign option of turning large design into a grid of smaller pieces of paper - TILING option
  • Fake money with logo design on it. Entices people to pick it up and look closer.
  • Chalk Us As One stencils - like the environmentally friendly nature of this idea, means no trouble with legality, also works since we're coming up to summer and weather's better. Longer lasting results.
  • Project onto a wall at night - logo/text/motion graphics - hire out projector from ERC. Would it be powerful enough?
  • Sticker campaign
  • USB cards as business cards. Leave portfolios on the USB stick, leave around or send to businesses.

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