Bus Stop Advertising

One way in which I could use the large scale posters in my guerilla advertising campaign, would be to 'hack' bus stop advertising. By covering advertising found on bus stops with my own versions, it's not only a way in which to take back public space to the public domain (in the sense, that this is free advertising for a collaborative design project, NOT a profit run business) and it's also a great way to get in the public eye. In a way, hacking the bus stop advertising is not only an interesting way to get my project out there but it's also an ironic way to effectively use guerilla advertising.

Ideas

• Instagram pictures - take a picture of a place, or detail of a place. Print the image off and go back to the place and leave it there, with a tagline of Us As One, or a website.
• Print or laser cut Us As One design onto parcel tags and tie to trees, lamp posts, benches, etc and leave in public places.
• Large typographical pieces using the letters of Us As One, placed as an installation in a public place. Explore different types of materials.
• A1 - A0 posters, placed strategically around the city - Look into InDesign option of turning large design into a grid of smaller pieces of paper - TILING option
  
• Fake money with logo design on it. Entices people to pick it up and look closer.
• Chalk Us As One stencils - like the environmentally friendly nature of this idea, means no trouble with legality, also works since we're coming up to summer and weather's better. Longer lasting results.
• Project onto a wall at night - logo/text/motion graphics - hire out projector from ERC. Would it be powerful enough?
• Sticker campaign
• USB cards as business cards. Leave portfolios on the USB stick, leave around or send to businesses.